Monday 13 October 2014

Response

In response to Mr Ford's comment on my post of representation. Since the start of the course my opinion and perspective of media has changed. I have been taught how there are multiple different ways of manipulating a target audience into what you what them to think, such as when an advert is made there are certain conventions added within the advert to persuade you into either buying or watching what has been produced. As well as the use of camera angles and digetic/non-digetic sound can change your reaction to a situation on screen, such as the use of non-digetic laughing used within comedies makes you subconsciously want to laugh to the situation on screen whether or not it is actually funny. Another way it is used is to build suspense, therefore if you were to watch a horror without the sound you would not be as scared as you would if the sound was on as the sound that is used is there to make the audience feel uncomfortable and scared. Then the camera angle is used to make you think of the character in a certain way, the way in which the producer wants you too see them. Such as the male gaze, the camera angles used within this theory make the audience see women in a very sexual light. As well as a close up or a very close up is used to show intimate moments within a scene or relationship.

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